Course Overview
The AI+ Sales Certification is designed for sales professionals and business leaders seeking to harness the power of Artificial Intelligence (AI) in sales. Delve into the fundamentals of AI and its implications for sales processes, including understanding and leveraging sales data effectively. Explore various AI technologies tailored for sales, their integration into CRM systems, and their application in sales forecasting. Learn how AI enhances sales processes, streamlining operations and boosting productivity. Navigate ethical considerations and biases inherent in AI applications in sales. Engage in practical workshops to reinforce theoretical knowledge with hands-on experience. By the end of this programme, you'll be equipped with the expertise to implement AI-driven strategies, optimize sales performance, and drive business growth ethically.
Prerequisites
- Basic familiarity with sales processes and terminologies to comprehending the application of AI in sales.
- Fundamental proficiency in data analysis concepts to grasp the significance of data-driven decision-making in sales.
- Primary knowledge of CRM systems to understand the integration of AI technologies for sales optimization.
English